Supporting your emotional wellbeing through the power of perfume.
Life brings noise, chaos and daily stressors - so many cues that disrupt our nervous systems. It doesn't offer many moments of pause so we made one you can wear.
Our mission is to encourage perfume as a daily ritual for emotional wellbeing, grounding and ultimately - joy.
Inspired by the neuroscience of scent and forest bathing, Soul Notes becomes a ritual to bring back your sense of self.
sunlight through the trees - open skies - forest bathing
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A grounding forest walk, bottled.
A modern chypre that moves the way a walk in the forest does. Sparkling aromatic sunlight filters through the treetops. Soft creamy florals are infused with lavender, pine and smoky black tea. The ground beneath you unfolds into resilient woods, earthy moss and resinous roots.
Soul Notes is the grounding pause before you leap into what's next for you. This is where you finally trust your intuition, feel the stability beneath your feet and see the light ahead.
"Meditative perfume is such a skill to get right - an exercise in restraint and minimalism without losing impact, presence and longevity on skin."
"It's a good brisk walk to clear my head."
"Life’s richer with small but meaningful things that give us a wee boost...this is the fragrant equivalent - a marvellous emotional support perfume."
"When you need a mental forest - green introspection, slow breathing."
The Olfactive-Brain Connection
Smell is our only sense connected directly to the brain's emotion and memory centres.
It bypasses logic and leads straight into feeling.
Wow, how powerful can scent be? Not just perfume but the things we smell every day.
The Forest Effect
Decades of research into shinrin-yoku (the Japanese practice of forest bathing) links the time we spend among trees, breathing in phytoncides, to feelings of calm and reduced cortisol levels.
Our lifestyles constantly push us in the direction of concrete jungles and digital worlds so to bottle some of nature's healing benefits was always the vision.
The Power of Ritual
Small, repeated actions signal to the body that it’s safe to slow down.
Pairing your perfume with moments when you need pause builds a positive emotional switch every time you smell it.
To The Future
I’m still on this journey, learning about neuroscience and how we can actively rewire our brains using scent as a tool and ultimately help us to live happier, resilient and joyful lives.
Soul Notes is scent to separate us from the chaos.
A bridge between fragrant escapism and reality for a future that feels good.